I need to post a logo before I go to bed, so here goes… A while back I was doodling and I drew this skull:
I like it, but I never really found a home for it so it has become one-hour-logo fodder. What kind of company would want to be represented by a mark like this? It would have to be something stupid like Vape Juice. Here you go:
I am super proud of myself for using a little purple. I hate using it in my work. If you go back, you can see I flirted with it in the Makarios comps and the Diagonalizer. I couldn’t go through with it on Makarios, and on the Diagonalizer I pulled my punch and shifted the color almost to red. I went with Helvetica Neue Ultralight. I feel like I need to use Helvetica every now and then to stay healthy. I have a conflicted history with Helvetica. It is an old enemy, but now that it is not the default for bad non-design, I have come to appreciate it. Ultra-thin is my fav.
I actually did some work for a vape juice company. The owner was a rich dude’s slacker son. He asked us to do a bunch of artwork for him, then ghosted us. He missed the review meeting and didn‘t return our emails. We contacted his dad about it and then the son called us back. He said “Sorry, I forgot about that, I’m not doing it anymore.” His dad paid the bill.